They’re Going Cup Cake Crazy
Sep 18, 2007 general food
According to a recent article from Pepperdine University’s Graphic, we can all thank Sex and the City for this cupcake insanity.
It really is insanity too with cupcake-only bakeries popping up all over the country. Boston clearly takes the (cup)-cake with Kickass Cupcakes!
Commenter Kimberly points us to her friend’s site cupcakeproject.blogspot.com, where she details her quest to perfect cupcake making for a friends wedding.
And in my quest to get to the bottom of all this, I ran across the apparent cupcake to the stars, Sprinkle’s in LA. They claim to be the “Original Cupcake Bakery” and their website starts off with cupcake philosophy:
“Let’s be clear, they’re not pint sized cakes. Cupcakes are something else entirely.”
What else, entirely, you’ll have to keep wondering, because they never say.
Stay tuned, because I hit The Cupcakery over the weekend to sample St. Louis’ “first gourmet cupcake”.
Tags: cupcakes





September 18th, 2007 at 2:52 pm
I told myself I wouldn’t visit either of the new cupcake joints till after my wedding next month — I’ve already been fitted for my suit, after all — but your obsession is starting to wear me down, Bill.